Is it possible to sell out these days?

Wonderful article in the Village Voice recently in response to a NY Times article on the Converse Rubber Tracks studio. Given the lack of marketing or development money left in the music industry at the moment, I’m quite encouraged by the way several brands like Converse (and Mountain Dew, Taco Bell, etc…) have stepped up to fill the roll that the major labels used to in giving new artists a fighting chance. Give a read here and let me know your thoughts.

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